An excellent opportunity to purchase a large freehold motel located in a strong regional town which has incredible potential to be converted into a resort style motel.
Set on 2 acres (8,076 sqm) of land, the Rose City Motor Inn is located in a prominent position on the south entry to Benalla from the Hume Freeway. It was originally established in the 1960s and has been in the hands of the current owners for the past 5 years. The property features 24 rooms and two apartments, as well as the manager’s 3 bedroom residence, a large commercial kitchen and laundry. The property also features an outdoor pool with paddle pool and is within easy walking distance from the town centre and its famed Rose Gardens. It has a bar and licensed restaurant which can seat around 60 people.
The property has an excellent and long-standing reputation in the market and caters for a wide range of guests, including corporates, families, and the coach market. Ample parking is available on site including coach parking. Winton Motor Raceway is just a short distance from the town and various events held there provide regular business from both participants and spectators during race meetings and other special events.
The location is also close to the gourmet food and wine trails of both the King Valley and Strathbogie Ranges and a start-off point for the high country around Mansfield.
With its expansive land area and highway location, the motel has tremendous development potential, offering the opportunity for additional rooms and/or self-contained cabins on-site.
Presently run under management, the motel would benefit greatly from service-driven owner operators who are seeking a real opportunity for growth.